AMIS (Agricultural Marketing Information System): Market research in the agriculture sector for over 15 years

AMIS: our classic product.

Kleffmann Group panel surveys  are conducted annually with selected farmers. Interviews are both face-to-face and by telephone with questions on plant protection, crop seed and other agricultural themes. Beginning with choice of crop variety through to the final application of plant protection spray, all important information is collected. In this way, responses concerning a single crop or a whole range of crops can be collected. And other subject areas related to how a farm is managed are researched too: e.g. farmers’ use of Internet or application of computer technology.
To guarantee global compatibility AMIS applies a unique software, the name of which is responsible for the program title: the agricultural marketing information system (amis®). This enables the Kleffmann Group to conduct surveys worldwide, comparing and analyzing agricultural markets on a global basis.
The amis® system offers you a large amount of information, but it is also high quality information, data which not only answers your questions as to WHAT and HOW MUCH but also to WHY.

Over and above this, the business sector AMIS offers a  wide range  of possibilities within desk research. In this part of market research, already-collected material is analyzed and evaluated with regard to special questions. The advantage in such cases for our clients lies in the low input required in coordination, cost and time for  such desk research surveys because already-collected Kleffmann Group material is immediately available.